Karl Lund

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Karl Lund | 24 September 2013

The extent and nature of the impact on public health of making snus available in new markets will depend on the relative risk of snus and smoking, and the relative uptake and use by smokers and non-smokers. Given a medical consensus that snus is approximately 90-99% less harmful than smoking, the overall effect from snus on public health will come down to the balance between its beneficial effect on smoking prevalence and its adverse effects on overall prevalence of tobacco use.